Senior team

Jas Bains
Chief Executive

Jas joined Hafod in July 2017 from the Accord Group and brings substantial experience having worked in the Housing Association Sector in England for 15 years as Chief Executive overseeing the Group’s subsidiary companies across Birmingham, Coventry and Solihull.

He has a wide range of board experience having served on the boards of housing associations, Regional Development Agency, universities and the Joseph Rowntree Foundation.

Jas has successfully led national award winning organisation transformation programmes and has a keen interest in enterprise and innovation. In 2011 he was awarded the MBE for ‘Outstanding services to housing and community cohesion’.

Jas describes himself as a world class accumulator of knowledge and information but with little use to man or beast. He is also a massive Wolves fan.

David Hayhoe
Deputy Chief Executive

David was appointed Deputy Chief Executive in December 2017 have previously held a number of posts since joining Hafod in 1996. David qualified as an accountant whilst working for British Coal Corporation where his career spanned twenty four years,  heading up financial services in the three coalfield areas in South Wales, North and South Yorkshire before being appointed Deputy Financial Controller of the Corporation based in Nottingham.

David spent most of his early years living in various exotic parts of the world and various (not so exotic) parts of the UK. David is married with two children and two dogs. He is a keen, self-taught artist ‘specialising’ in watercolours. He has been a long term supporter of Cardiff City.

Karen Rosser
Executive Director – People and Change

Karen has previously worked in the private sector with Compass and previously with Comet Group plc and Castleoak Group where she has led on HR as well as leading on various successful organisation change programmes.

An experienced coach leader Karen’s industry experience spans retail, construction, hospitality, catering and the social care sector. Having grown up in the Merthyr valleys Karen is keen to commit the next phase of her career to a sector where she can “make a difference”.

Tracey Healey
Executive Director of Assurance

Tracey has worked in the social housing sector in Wales for 25+ years in various senior roles and leads our Governance, Compliance, Risk, Business Continuity and Data Protection teams.

Jonathon Harker
Director of Operations (Care)

Jonathan was appointed in June 2017. His role is to ensure high quality residential and nursing care services combined with a robust scrutiny, assessment and review process to deliver high standards of care within a culture of continuous improvement. As the “Responsible Person” he must ensure that Hafod is compliant with the statutory requirements of the Care Inspectorate Wales and Social Care Wales.

Jonathan has an extensive history in the care sector across a range of specialities including Mental Health, Learning Disability, Autism, Acquired Brain Injury, Nursing, Domiciliary and Elderly care. He has worked in the care sector for approximately 20 years and held a number of senior roles at operational and managerial levels.



Luke Mitchell
Director of Asset Management

Luke has worked in the social housing sector for 20 years in both England & Wales for various housing organisations. He is a member of the Chartered Institute of Housing and has a Masters in Business Administration.

Luke is an advocate of a supportive leadership style focussed on clear delivery outcomes. He has extensive change management experience and was the Project Lead for the delivery of United Welsh’s award winning wholly owned subsidiary Celtic Horizons which delivers repairs and estate based services. Luke has been part of a team that have secured many National Awards including CIH Maintaining High Quality Homes winners, NHMF Project of the Year overall winner & ACA Innovative use of TPC contracts winner.

Outside work Luke is a Cardiff City supporter, keen non-competitive cyclist and hill walker when time away from the family (children and grandchild) allows.

Jamie Smith
Director of Research and Innovation

Jamie has worked in research and analysis roles in the public sector since 2002, following completion of his PhD. Most recently he worked for the Welsh Government as Head of Public Services Research, where he worked primarily on evaluation of policies and programmes and in building capacity around the use of evidence across public services.

Outside of work, besides enjoying time with his wife and two children, Jamie enjoys renovating dilapidated houses and playing guitar in a Swansea rock band.

Elke Winton
Director of Housing and Support

Elke joined Hafod in 2019 after 15 years within the banking industry, followed by 15 years in local government. She has extensive experience of working in Social Care and Housing, and amongst other roles has led on the strategic housing function alongside statutory and other responsibilities associated with landlord, housing renewal and commissioning functions.

Being passionate about housing and people having a decent home with support when needed, she is also focused on working in partnership across sectors to modernise services and achieve the best outcomes for communities and individuals.

With a Masters degree in Housing, Elke is a Chartered Member of the Chartered Institute of Housing (CIH) and a member of the CIH Cymru Board.

Elke also likes to keep fit through cycling and running, or dancing to music at home

Gareth Yeoman-Evans
Director of Finance and IT

Gareth joined Hafod in 2002 after graduating from university with a degree in Business & Finance. He qualified as an accountant in 2007 and is a Fellow of the Association of Chartered Certified Accountants.

After holding various roles within the Group’s finance department, Gareth was appointed as Director of Finance & IT in December 2017 and is responsible for providing strategic financial direction for the Group whilst ensuring the best use of technology to meet the needs of the business and its customers.

Peter Maggs
Board Chair

Peter has many years’ experience of the housing association sector. For 20 years, before his retirement, Peter was Group Chief Executive and Company Secretary of Pembrokeshire Housing. The association trebled in size during his time and he successfully led the organisation through a period of change including implementing the group structure.

As Company Secretary, he has vast experience of the statutory and regulatory framework applicable to housing associations, and an excellent understanding of good governance.

Peter also had involvement in the housing sector at national level as a board member of both Community Housing Cymru and Care and Repair Cymru.

Dawn Jones
Board Vice Chair

Dawn is a progressive Marketing and Operational Management Consultant, with experience in transforming multi-faceted businesses. She has extensive leadership and people management skills. Dawn is able to troubleshoot operational issues and refine business processes to support a client centered approach to achieving strategic objectives.

Simon Greenstreet
Board member

Simon previously worked for circa 24 years as customer partnerships director of Castleoak Group. Simon joined Castleoak in 1994 and was part of the executive team that oversaw Castleoak’s growth to a major care sector specialist in the design, build, development and investment of care home products.

During this time was involved with the construction and development of over 10,000 elderly care beds, 3,500 apartments for over 55s and over 1,000 specialist care units.

Since 2007, Simon used his knowledge and expertise to negotiate investment deals by bringing customers into investment projects and negotiating leases and agreements for lease.

Simon stepped down from Castleoak in 2017 as part of a succession plan, and has now joined Carterwood, who he has worked with extensively over the past 10 years.

Simon’s new role at Carterwood is to grow the development and investment product, commencing at the beginning of 2018.

Elizabeth Haywood
Board member

Elizabeth is a non-executive director of Natural Resources Wales and Leonard Cheshire Disability as well as Hafod.  Elizabeth was formerly Director of CBI Wales and ran her own headhunting company; she now provides advice and assistance on public affairs and management due diligence, and worked on one of the two bids for the new Wales & Borders rail franchise.

She chaired the ministerial task force on City Regions in Wales.

Dr Tammy Boyce
Board member

Tammy is a freelance research consultant specialising in public health, sustainability and social care matters. She has completed projects for a number of high profile organisations including RNIB and the World Health Organisation.

Katherine Howells
Board member

Katherine joined the Hafod Board in January 2015. She chaired the Landlord and Community Services Committee and sat on the Hafod Resources Board. Katherine has an Msc in Housing and is a Charted Member of the Chartered Institute of Housing.

She has worked in social housing for 17 years, within the housing association and local authority sectors. Her areas of responsibility have included both housing operations and strategy. She is married with one child and enjoys going to the gym.

Sanjiv Vedi
Board member

Sanjiv currently works for Welsh Government where he has held a variety of roles at senior level. Sanjiv is a skilled senior manager with board level experience. He possesses strong marketing, communication and diplomatic skills operating at the highest levels of government and within large complex organisations.

A strong relationship manager, whose management skills are complemented by his sound judgement, strategic outlook and experience of working in a socio-political and economic environment. He currently Chair’s Show Racism the Red Card Wales and is a Director of the Football Association for Wales, Football in the Community Trust.

Neil Davies
Board member

Neil joined our board in September 2018.

He was born and brought up in Aberdare. After graduating from Cardiff University, Neil joined PricewaterhouseCoopers in 1997 and qualified as a Chartered Accountant in 2000.

In November 2000 Neil joined Corus Group Plc and over his 16 years in the South Wales steel industry held various senior roles at both a corporate and business level. Over this period Neil also held various other roles including CBI Wales Council Member between 2013 and 2015 and trustee director of the British Steel Pension Scheme between 2012 and 2015.

In 2016, he was one of three executives, along with a consortium of business and public service representatives, who formed an employee management buyout bid for Tata Steel UK.

Neil is currently a Finance Director with the Stemcor Global Holdings Group, a leading independent service provider for the steel industry, based at its headquarters in London.

Neil lives in Cardiff and is married with three children.

Angelina Curtis
Board member

Originally from London, Angelina studied History at Swansea University and qualified as a solicitor in 1993. Angelina remained living in South Wales after graduating.

Angelina has spent over 25 years representing claimants who have suffered clinical negligence, striving to ensure they are provided with the appropriate compensation and rehabilitation they deserve. Angelina is also an accredited member of the Law Society Clinical negligence panel, a recognition of her specialist experience. She has also held a number of head of department and partner roles in her career.

The focus and passion to assist vulnerable people is what drew her to wanting to join our Board in December 2018.

Angelina in married with a teenage daughter and 3 dogs. She is a Taekwon do black belt and keen Iyengar yoga student and Pilates fan.

Tina Donnelly
Board member

Tina Donnelly was the Director of the Royal College of Nursing (RCN) Wales and a member of RCN UK Executive team between 2004 and 2018.

During her career she has held management posts in the NHS, senior academic posts in higher education across the UK.

Tina also worked as a civil servant in the Chief Nursing Office advising on health, nursing policy, regulation, human resources, research and education. Tina has significant experience operating at board level having been a member of the Wales Information Governance Board, the Advisory Board of Health Care Inspectorate Wales, the Welsh Government Health Advisory Board and was a Director of Healthcare Quality Improvement Partnership (HQiP).

Tina is a Companion of Chartered Management Institute and holds an Honorary Fellowship at the University of South Wales. In 2017 Tina was awarded a Life Time Achievement Award by Care Forum Wales and is named as one of 70 most influential nurses and midwives 1948 -2018, NHS 70. She was awarded a fellowship of the Royal College of Nursing 2017.

In 2014 she was awarded a CBE for services to Nursing, the Armed Forces and Trade Unionism. Tina was a Colonel and Commanding Officer when she retired from the Army Medical Services having served in Kosovo, Oman, Iraq and Afghanistan.

David Michael
Board member

David Michael is the Deputy Chief Executive (Corporate Resources) for the National Library of Wales, having worked there since 1999 when he was appointed as the Director of Finance. He qualified as an accountant in 1991 as a member of the Chartered Institute of Public Finance and Accountancy, and was elected a Fellow in 2018.  He is also a qualified member of the Chartered Institute of Purchasing and Supply in 2012.

He has been a board member and Chair of the Audit and Ethics Committee at Bron Afon Community Housing since 2014 and is an independent member of the Audit Committee of the National Heritage Memorial Fund and Heritage Lottery Fund.

David is a Welsh speaker and lives in Powys.