Smartphone campaign helps reconnect customer with loved ones

So far we have distributed 12 smartphones as part of the Community Calling campaign which supports individuals without access to the internet both during Covid-19 and beyond.

Cassius is our first customer to benefit from the campaign. He has struggled without having any means to contact his family and friends on a regular basis. He was thrilled to receive a phone as part of this initiative and told us: “It’s so much easier to stay in touch with my loved ones, with them now only being a phone call away”. It’s been a real boost to his mental health.

We’re proud to collaborate with environmental charity Hubbub and O2 on this campaign to tackle digital exclusion while reducing e-waste by redistributing smartphones to someone in need.

Thanks to the 12 months of free credit from O2, those receiving devices can now access a range of resources and information via the internet, such as employment services and well-being advice, which will make a positive difference to their lives.

Kate Vokes, our Neighbourhood Housing Coach who delivered the smartphone to Cassius, said: “It’s great to see the delight and relief in a customer’s face, knowing that they’re no longer at risk of isolation and they now have a means to connect to the world during these unprecedented times”.

Could you make a positive difference to someone’s life by donating your old smartphone to the Community Calling campaign? Read more about how you can support the campaign. Alternatively, if you don’t have an old smartphone you can choose to donate the cost of one or two month’s top-up for the beneficiaries.